Introduction to the basics of protocol

The photo of our team above by Ilya van Marle is the cover of our book Protocol to Manage Relationships Today, published by Amsterdam University Press and written by our board of directors in cooperation with a group of other European leading protocol experts. The book is the theoretical basis of all our online and in-person training programmes and includes our vision on 21st century protocol; the value of protocol to build strong reciprocal relationships.

Learning goals of this online introduction to protocol

At the end of this mini course you will:

1. Have a better understanding of the value of protocol; protocol as a tool to build strong reciprocal relationships.
2. Have a better understanding of the method of protocol as described in chapter 3 of our book; protocol as a tool to organise effective high-level networking meetings and events.

At our in-person Protocol Training we build on this. We will than focus on the development of practical skills and experience with the use of the method. At the training several more complex examples of high-level networking meetings and events will be discussed.